Ensighten, an omni-channel data and tag management provider, has raised $53 million in debt and equity financing. Previous backers Insight Venture Partners, Lead Edge Capital, Mack Capital and Volition Capital led the funding round, with participation from Silicon Valley Bank. “Ensighten helps some of the biggest brands in the world transform their marketing operations by making it easy to leverage their most prized asset: customer data,” said Nikitas Koutoupes, Managing Director at Insight Ventures Partners. “We are excited to have the opportunity to further our investment in Ensighten, which plays a highly strategic and foundational role within the marketing data infrastructure of its global brands.”
UserZoom Technologies, a user experience research and testing platform, has completed a $34 million financing round led by TC Growth Partners with co-investors Trident Capital and StepStone Group. “Online and mobile users are more empowered than ever before and expect a seamless, intuitive experience without significant training. If users do not have a great experience, they will likely go to a competitor and may openly criticize a brand on social media. We started UserZoom to provide enterprises with the user data and insights they need to be successful in this new environment,” said Alfonso de la Nuez, UserZoom’s Co-Founder & CEO.
Citrus Payment Solutions, a Mumbai-based payments company, has raised around $25 million from an investment round led by Sequoia Capital and Ascent Capital. Previous investors eContext Asia and Beenos Asia also participated in the funding round. The company is reportedly valued at around $90-$100 million.
Sales productivity technologies provider TinderBox has secured $7 million in funding. Greycroft Partners and Allos Ventures led the investment round, with participation from High Alpha and existing backers. “TinderBox is transforming how companies sell by making it faster and more effective for sales teams to create, deliver and track the assets they need to sell – everything from the first presentation to the final contract,” said Dustin Sapp, TinderBox co-founder and chief executive officer. “This new investment gives us even more capability to accelerate innovation, expand our team and continue to build on our track record of doubling revenue every year.”