Set-top box maker attracts an undisclosed third round funding sum from Menlo Ventures for its attempt to do what Apple TV hasn't yet done: win the living room audience.
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In struggle against Blockbuster and video boxes, company to add Apple platform and pull in content from Starz and Disney.
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Unwilling to cede the digital video market to Apple or Netflix, Bezos will roll out a pay-per-view streaming movie service.
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These companies want to infiltrate and enable your digital living room.
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