Software juggernaut announces plans to launch Microsoft-branded retail stores in move to evangelize for its products. Sound familiar?
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Suggests Mac maker should spend some of its $25 billion war chest to buy back shares, sending stock 7 percent higher.
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Company reports earnings that beat analyst expectations on sales of iPhones, Macs, and iPods. Apple shares rocket, gaining nearly 14 percent in after-hours trading.
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Wall Street will be closely watching Apple for guidance on sales of its premium wares in a U.S. economy from hell.
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Company changes way its applications store handles feedback so that only those that make purchases of apps can contribute to comments and rankings.
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A pair of analysts point to economic woes and price pressures for Apple, downgrading the stock. Apple shares plunge 18 percent.
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Analysts point to global economic woes and its pinch on price-conscious consumers as negative points for the higher-priced Macs. Apple stock gets bruised.
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Software giant at long last tries to offer a counter-punch to Apple's advertising attacks, but it comes up weak.
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Analyst says Mac maker is on track to report iPhone sales ahead of Wall Street estimates at its upcoming iPod event.
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Apple releases phone to markets with about 290 million potential subscribers, according to a report.
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Macs, largely the domain of enthusiasts, students, and graphic designers, are finding a new market: business users. An Apple analyst says that’s because iPhone’s business applications will bring a “halo effect within the enterprise.”
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Apple says downloads of the software development kit for its iPhone have topped 100,000. It could be Apple fanaticism, or it could be the lure of a chunk of Kleiner Perkins’ $100 million.
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Mac maker increases the memory for its popular mobile phone and digital media player that sports the same wonder screen.
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Computer maker is expected to post earnings after the bell that continue to wow on Macbook and iPod sales, but at least one analyst predicts weaker-than-expected iPhone sales in ’08.
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Apple will begin shipping its new Mac Pro workstation and its Xserve server, which the Mac maker says is up to twice as fast as its predecessor.
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The Mac maker and the online publisher of Apple secrets reach a settlement that calls for the web site to shut down.
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Steve Jobs, busy switching Windows nerds to Apple, is showing that a slick retail strategy can pay off. Now he plans to open a Beijing store by summer in part of a plan to boost Apple's U.S. and international presence with 40 new locations. See also : Apple Blasts Past Street Dude, You’re Getting a Mac
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Mac maker reports 67 percent increase in fourth-quarter profit, ahead of Wall Street expectations. Apple shares jump 7.5 percent in after-hours trading. See also: Dude, You’re Getting a Mac
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Apple is on tap to report fourth-quarter earnings, turning attention to iPhone and Mac shipments. Analysts are looking for shipments of 1.3 million iPhones and 2.2 million Macs, adding to an expected 38 percent increase in profit. That should give PC execs a taste of Apple envy.
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Apple’s hit cell phone contains hazardous materials, says a Greenpeace report, including toxins classified as “toxic to reproduction.”
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