Shares of Sony and Toshiba make gains on expectations that there's an end in sight to the format war over next-generation DVDs.
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Toshiba is expected to pull its HD DVD format in the coming weeks, after a rash of retail defections that followed Warner Home Video's announcement in early January that it would support only Sony's Blu-ray.
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High definition movie DVDs in the Blu-ray format have outsold the rival HD DVD standard in Europe this year, according to an industry group.
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Panasonic maker Matsushita Electric Industrial plans to launch new Blu-ray optical disc recorders that allow more hours of full high-definition recording on a single disc than any others available.
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Studios will release their DVD titles exclusively on HD DVD, the high-definition digital movie format whose sales have lagged those of rival Blu-Ray so far this year.
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Porn producers are usually tech pioneers, but industry is shying away from HD.
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As the battle forms over a new DVD format, Toshiba has taken an early lead.
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As first Blu-ray discs and players arrive in stores, Toshiba steps up HD DVD push.
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Toshiba says Sony and Blu-ray won’t compromise on a DVD standard, so it will bring its HD-DVD machines to market.
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20th Century Fox is the last big studio to pick a format for optical discs.
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As Blu-ray and HD DVD battle for the next generation of optical formats, consumers have only one thing to say—a single format wins.
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Sony and Toshiba will eventually agree on one format, although it may be only after products from the two competing standards hit the shelves.
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